Key Takeaway: Telesales involves convincing customers over the phone to make purchases, manage accounts, and meet sales targets, presenting rewarding career prospects despite its challenges.
On-the-go’
Be it eating, working or simply talking on-the-go, the phrase is only growing in popularity with modern technology.
With changes in society, businesses have had to adapt accordingly to reach customers and make sales.
This is where careers as telesales executives or representatives have seen a rise in popularity.
In this article, you will gain new insights about telesales and what is telesales executive. Moreover, we will also explore if going for a telesales job is a good choice and more.
What is Telesales?
Telesales refers to the process of selling a product or service over the telephone.
If you’re hoping to go into a career in telesales, you have to be well prepared. Your day will involve talking to a lot of prospective customers over the phone. In fact, these conversations often play a key role in encouraging people to purchase your product.
Also Read: Difference between telemarketing and telesales
Telesales Executive Meaning in Hindi | टेलीसेल्स एक्जीक्यूटिव क्या होता है?
“टेलीसेल्स एक्जीक्यूटिव” का मतलब होता है कि व्यक्ति दूरभाष से उपभोक्ताओं को व्यापार की सामान या सेवाओं की खरीददारी करने के लिए प्रोत्साहित करने का काम कर रहा है।
ये कार्यकर्ता फ़ोन पर बातचीत करने और उपभोक्ताओं को उनके उत्कृष्ट व्यापारिक या विपणन सामान और सेवाओं की ओर प्रवृत करने में मदद करते हैं। उनका काम ग्राहकों को खरीददारी के लिए प्रोत्साहित करना है और उन्हें व्यापार के साथ जोड़ने की प्रक्रिया में मदद करना है।
Why is Telesales Important?
Telesales plays a vital role by combining communication and sales skills alongside customer service knowledge.
There are two categories of telesales – inbound and outbound. In inbound telesales, sales reps respond to calls from current and potential customers. In contrast, outbound telesales handles ringing prospects in order to generate sales.
Having a successful telesales team is quite important. It enables your company to build quality relationships with customers. As such, this can lead to new business as well as repeat business.
What does being a Telesales executive involve?
Telesales executives are agents who work in call centers or are part of a company’s telecalling team. They use inbound and outbound telephone calls to persuade and convince customers to purchase a company’s products and services.
A telesales executive job role comes with a lot of responsibilities. Some of them include:
1) Persuading customers to purchase
Telesales executives are the frontline persuaders. They engage with customers, showcase the value of products or services, and use persuasive skills to encourage purchases. Their ability to build rapport and convey benefits is vital in closing deals.
🤔 Do you want to know?
How To Make The Perfect Telesales Pitch
Tip – Establish a rapport, understand their needs, and emphasize how your product or service solves their problems.
2) Accurate record-keeping
To maintain order and ensure accountability, telesales executives diligently record customer interactions, preferences, and purchase details. This meticulous record-keeping not only helps track sales but also aids in personalized follow-ups.
Tip – Maintain a digital system for easy access to customer information, interactions, and purchase history.
3) Error-free processing
Errors can lead to customer dissatisfaction. Telesales executives must ensure that every customer’s purchase is processed accurately, from order entry to payment processing. Mistakes can be costly, both in terms of customer trust and company reputation.
Tip – Review orders meticulously to prevent errors and ensure a smooth customer experience.
4) Lead generation
Beyond direct sales, telesales executives often play a role in lead generation. They identify potential customers, gather contact information, and set the stage for the sales team to nurture and convert these leads into loyal customers.
Tip – Research leads thoroughly, use targeted communication, and track follow-ups to nurture potential customers.
5) Customer account management
Telesales executives don’t just chase new leads; they also ensure that existing customers are content. They manage customer accounts and address concerns. Furthermore, they work to maintain long-term relationships, fostering loyalty and repeat business.
Tip – Listen actively to customer feedback, address concerns promptly, and provide personalized assistance.
6) Effectively utilize sales scripts
Sales scripts are their trusty companions. Telesales executives use these scripts provided by the company to guide their conversations. By following these scripts effectively, they ensure consistency and convey the company’s message clearly and persuasively.
Tip – Familiarize yourself with scripts, adapt them to customer conversations, and practice for natural delivery.
7) Having in-depth product knowledge
Telesales executives are like product encyclopedias. They invest time in learning the ins and outs of the products and services they sell. This knowledge allows them to make tailored recommendations based on customer needs, increasing the chances of closing deals.
Tip – Continuously update your product knowledge to offer expert advice and tailor recommendations.
8) Meeting sales targets
Meeting or even surpassing daily and monthly sales targets is at the core of their responsibilities. Telesales executives thrive under pressure, consistently striving to achieve the set goals. This dedication is what keeps sales engines running smoothly.
Tip – Set daily and monthly goals, manage time effectively, and stay persistent to achieve and exceed targets.
Telesales Executive Job Description
A telesales executive is expected to be talented as well as detail-oriented. It will require considerable effort on your part. You’ll be responsible for upselling the company’s products and services.
In addition to this, you would also be in charge of calling up customers. Furthermore, you would have to answer queries about purchase orders.
🤔 Do you want to know?
Who is a telesales officer and what responsibilities they have?
You must be able to work in a stressful environment as well as possess excellent skills. You must maintain highly accurate customer records in case they need to be referred to in the future.
If you wish to be an ideal candidate, you must be able to provide excellent customer service. Alongside this, you should put your customers’ needs first. Most importantly, your ability to communicate with customers efficiently should be phenomenal.
Read More: 21 Ways to Increase Telesales Agents Productivity
Is Telesales a Rewarding Job?
Telesales aims to build new as well as repeat business via excellent customer-business relationships. Telesales agents contact customers for various reasons. For example, to promote product offers, set up appointments or even to support field representatives.
Telesales representative jobs require employees to follow the 3 P’s – patience, persuasiveness and persistence.
In general, it is a must for telesales staff to possess great skills. And, of course as a company rep, they should know what they are talking about. You will also learn how to deal with stressful situations and even develop confidence.
Conclusion
Overall, telesales can be classified as the act of selling products and services over the telephone. It can also be concluded that being a telesales executive or a telesales representative requires a lot of skills.
You must have exceptional communication skills coupled with customer service skills in order to close the most sales possible.
Now that you have learnt more about telesales, you can decide for yourself if a career in telesales is worth pursuing!
🤔 Do you want to know?
Telesales: What is it and How To Be Good at it?